Corporate Creations MD Jean-Francois Chodecki Appointed bpma Director and Joins Board
Wednesday, October 21, 2015
20th October 2015 – London UK bpma 12th AGM – Corporate Creations Managing Director, Jean-Francois Chodecki, is voted onto the bpma board of directors.Chodecki said on receiving this position, “…being elected as a board director to the renowned bpma association is a real honour. I am looking forward to…
Why is Buying Promotional Merchandise So Difficult?!
Thursday, September 03, 2015
There is a common stance with promotional merchandise, that you must pick an item from a catalogue and print your logo on it. However, even when trying to get quotes for something which appears to be so simple, confusion strikes. What are origination and set-up costs, what is a tool…
Industry Mystery Shopper Findings Commentary
Thursday, August 27, 2015
In the September/October edition of Product Media Magazine, the British Promotional Merchandise Association has released a brief summary of the data relating to the first industry mystery shopping research.Buyers' NeedsAccording to the buyer's needs section, market researchers found out that 72% of buyers had been "...unhappy with product quality", with…
BPMA Newcomer of the Year Award Winner - Press Release
Tuesday, July 21, 2015
Press Release For BPMA Newcomer of the Year Award 2015 21st July 2015Contact: Jean-Francois Chodecki - Managing Director
- firstname.lastname@example.org - 01304 897334
FOR IMMEDIATE RELEASEJean-Francois Takes BPMA Newcomer Award 2015 in London9th July 2015 – London UK – Corporate Creations, a Kent based business, is set to lead the promotional industry…
The Promo Industry Needs to Change!
Thursday, July 16, 2015
We recently attended the bpma Annual Conference in London, where we actually picked up an award, but more on that later!During the conference the results of a bpma-commissioned mystery shopper survey were revealed, and shocked many of those present. The study essentially told the tale that many promotional merchandise companies…
Advertising is Dead
Monday, July 13, 2015
I was very interested to read this article from Michael Wolff, and it's intriguing to see what experts in the field are saying about the state of the advertising industry.We are now in a society that watches TV on demand (without adverts) and either Ad Blocks or ignores the adverts…
Thursday, June 25, 2015
Around lunchtime today I stumbled across this article (good timing, I know!), and it got me thinking.The power of food, or rather taste is powerful. Our brains create strong links between what we taste and memories of what we were experiencing at the time. Have you ever eaten something totally…
Promotional Wearables Could be the Future
Tuesday, June 02, 2015
It’s clear that the tech giants are focusing on wearable technology and it seems like the explosion is just around the corner – whether it be the Apple Watch, Google Glass, or the sports enhancement chips and sensors such as Nike+, wearables are everywhere. It is to be expected that…
Tailored marketing goods are key to marketing your brand
Thursday, November 13, 2014
Before you start reading this
blog just have a quick look at your desk.
The chances are that you will
find at least one branded pen, a mug with a brand on it and more than likely a
branded mouse mat. more than likely the branding on them will be for another
company. Take a couple of seconds to think about how many times a day you
see these products.
Promotional merchandise winter campaigns
Wednesday, October 29, 2014
An alarming thought I know but we are getting close to Christmas, a very busy period for promotional suppliers, so it is important to start planning the purchase of your promotional items and corporate gifts in plenty of time.
The winter provides lots of opportunities for promotional activity and a well-planned…